In the last twelve months children’s data privacy law has expanded from what was just the US (COPPA) to covering all of Europe (under GDPR-K). But it’s not stopping there. Against many expectations, China has also introduced protection for children online.
Quan Nguyen, CEO of TotallyAwesome, the kid-safe digital media company, explains the impact of GDPR and the specifics of GDPR-K for child-focused content in Asia Pacific.
TotallyAwesome, APAC’s leading kids digital media company, today announced the launch of its first video on demand (VOD) offering, available on its kid-safe ad platform.
APAC’s leading digital kids media startup reveals TotallyAwesome Squad, focused on empowering kid-safe YouTube influencer content for the Australian market.
TotallyAwesome has launched BrandLift, a digital research solution across its digital ad marketplace, empowering brands to measure the effectiveness of their campaigns without compromising kids’ privacy.
TotallyAwesome has launched its 2018 Kids’ Digital Insights Study. The study provides new insights to kids’ media habits, device usage and content preferences.
In his interview with Mumbrella, Dylan Collins, Chairman of TotallyAwesome, said: ‘Ad tech players collect so much data on children – and it should scare the shit out of parents’.
SYDNEY 02 NOVEMBER 2017 we launched our kid-safe and COPPA-compliant social content platform PopJam in Australia. Launched in the US in August 2016, the PopJam platform is now used by hundreds of brands and content owners to safely engage with the under-13 audience as a kid-safe alternative to Facebook and Instagram.
We’re delighted to announce that our sales and marketing team has been awarded a bronze award as the Best Acquisition Team in Spark Awards.
Up to 70% of kids receive money daily and choose how to spend it, our new research shows.